Mpire - Press Room

Press Room

Overview

Mpire Corporation is the market-leading advertising optimization technology company and maker of AdXpose. Founded in 2005, Mpire is backed by Draper Fisher Jurvetson and Ignition Partners, and based in Seattle, Wash.

AdXpose Fact Sheet [pdf]

By the Numbers

10-15 Terabytes
Volume of data that goes through the Mpire network each month

30-50 Billion
Ad optimization decisions per month processed by AdXpose

1.5 Billion
Impressions served through the Mpire network each month

282
Automated alerts in place to monitor Mpire ad operations and performance

17,361
Ad optimization decisions per SECOND made by YieldSense to maximize online publishers' revenue

50-60 Percent
Average improvement in publisher eCPM based on those ad delivery decisions

Recent Media Coverage

	Study: Half Of Ad Impressions, 95 Percent Of Click Fraudulent September 18, 2009
	Consumer Reviews Count September 10, 2009
	How Coaching T-Ball Is Like Running a Startup: Insights From Matt Hulett of Mpire May 11, 2009
	Diving Into the Online Ad Network Spaghetti May 7, 2009
	How To Know Your Web Ad Is Working April 29, 2009
	Rise Of The Advertising Robots April 27, 2009
	Mpire’s AdXpose helps ad networks, publishers, advertisers April 22, 2009
	Mpire Corporation Unveils Breakthrough Campaign Verification and Ad Optimization Technology April 23, 2009
	Quick Hits: Mpire's AdXpose April 22, 2009
	Mpire Makes Strategic Shift, Unveils Ad-Optimizing Service April 22, 2009
	Mpire launches analytics & optimization tools April 22, 2009
	Blinding Me With Science: Ad Optimizers March 29 2009
	Mpire: Fixing Online Advertising - A $9bn Opportunity March 23 2009
	Mpire leads the pack in widget monetization and display advertising March 6 2009
	Another example of advertising of future? Part I March 1 2009
	Another example of advertising of future? Part II March 1 2009
	See all media coverage

Recent AdXpose Blog Posts

See all AdXpose blog posts

Recent Press Releases

Mpire's AdXpose Reveals Significant Impression Fraud and URL Padding in Run-of-Network Online Ad Buys

September 16, 2009
Mpire Corporation Unveils Breakthrough Campaign Verification and Ad Optimization Technology

April 22, 2009
Mpire Welcomes Former aQuantive CFO Michael Vernon to Board of Directors

February 2, 2009

See all press releases

Executive Corner

	Greg Harrison, CTO About Greg
	Kirby Winfield, CRO About Kirby
	Jeff Bergstrom, CFO About Jeff
	Andrew Terentjev, VP of Business Development About Andrew
	Matt Pangrazio, VP of Sales, West About Matt
	Sandy Streim, VP of Sales, East About Sandy
PR Contact Diane Schreiber \| Managing Director Sparkpr 415.321.1871 diane@sparkpr.com

Multi-media

Photos